Establishment of a recommendation about the methods of penetration on the homecare market

Develop a market penetration strategy and consider an alternative buy-out of a market’s player

Market research : evaluate the economic potential of the market and possible synergy

Adapted recommandation in considering the business model of the client and the cost structures

Suggestion of several options : buy-out, alliance, partnership, franchise, the creation of a home healhtcare activity

Recommandation of the market penetration strategy including a strategic declination and a process of operational deployment